Strategie mit Wurzeln. Wachstum mit Wirkung.

CUSTOMER CONTACTS MUST GROOMED BECOME LIKE PLANTS.

We implement CRM solutions that understand, engage, and turn customers into repeat buyers - seamlessly integrated into the existing tech stack.
Arboro PIM - Field
Customer relationships without a breeding ground?

Do you know that?

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Customer data in disarray

Excel lists, shop backend, email tools, support tickets - customer information everywhere, but never the complete picture. Potential withers.

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Personalization a wish but not a reality?

You want tailored offers, but the data is too fragmented. Standard emails instead of personalized communication.

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Growth without customer loyalty

New customers cost 5x more than existing customers. Without CRM, you lose loyalty—and repeat purchases.

A sustainable CRM is the backbone for sustainable customer growth.

Whoever only manages instead of shapes here will lose connection. A well-constructed CRM acts like a stable nervous system: It connects data, teams, and processes, provides a clear view of customer relationships, and enables scalable growth—measurable, controllable, and sustainable in the long term.

Our Solution:

CRM - das the root system of your customer relationships.

Build customer relationships that grow sustainably. With HubSpot, Pipedrive, Salesforce, or ActiveCampaign, we create a central CRM system that connects your shop, marketing, and sales landscape. Clean data, intelligent automations, and personalized communication interlock—for measurable added value along the entire customer journey.

That's how we scale marketing, sales & customer retention:

Customer Audit & Data Inventory
Where are contact details located? What silos exist? Which duplicates? We create a clear picture of your customer ecosystem.
CRM selection & conception
HubSpot, Pipedrive, Salesforce, ActiveCampaign, Brevo or something else – suitable for size, budget, and goals.
Shop integration
Shopware, Shopify, Magento, Commercetools, whatever → CRM. Automated customer synchronization, order history, intelligent segmentation.
Workflow automation
Welcome series, cart reminders, upsell flows, reactivation campaigns – customer care that runs automatically.
Personalization & Segmentation
RFM analysis, buying behavior, lead scoring. Each contact receives the right message at the right time.

Reporting & Optimization
Customer Lifetime Value, repurchase rates, campaign performance – you see exactly what customer loyalty really brings.
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Measurable results

More repurchases. Lower costs. Measurable Growth.

A cleanly integrated CRM increases repurchase rates by20–40%, reduces acquisition costs by up to50 %and increases the customer lifetime value by30–60%. Personalized automations achieve up to5× higher conversions- measurable, scalable, sustainable.

Strategic Concept
We do not start with tools, but with goals. In a structured CRM audit, we analyze processes, data sources, and customer contact points. Based on this, we select the appropriate CRM system (e.g., HubSpot, Salesforce, Pipedrive, ActiveCampaign) and design a process that makes sales, marketing, and service measurably more efficient.
Technical integration
A CRM unfolds its value only when it is properly integrated. We seamlessly connect your CRM with shop systems, CMS, PIM, tracking, and marketing tools. This creates continuous data flows instead of isolated solutions – for a complete, up-to-date customer view in real time.
Workflow Automation
Manual work costs time and money. We automate lead routing, email campaigns, follow-ups, customer journeys, and service processes. The result: personalized communication at the right moment – scalable, consistent, and measurable.
Data Migration
Existing customer data is valuable – but often unstructured. We clean, structure, and migrate your data neatly into the new CRM. Duplicates, data loss, and chaos are avoided, allowing you to work with reliable data from day one.
Team Training & Enablement
A CRM is only as good as its usage. We train marketing, sales, and service in a practical manner based on real use cases. This way, the system is not just "introduced," but actually used—efficiently, securely, and with high acceptance within the team.
Ongoing optimization
CRM is not a project, but a growth lever. We regularly analyze performance metrics such as conversion rates, CLV, churn, and campaign impact. Based on this, we continuously optimize processes, automations, and touchpoints.

Therefor arboro.

Multi-System-Expertise
Shopware, Shopify, Magento, etc. + HubSpot, Pipedrive, Salesforce or others – we integrate what belongs together.

20+ years of experience, 200+ projects
CRM as a natural extension of our e-commerce projects – we know the requirements of online shops.

eCommerce focus

Customers are buyers, not anonymous leads. We think in terms of shopping carts, margins, and repurchase rates.

Automation instead of Spam

Intelligent, data-driven workflows that deliver the right content at the right time—personalized, relevant, and sales-driven, without overwhelming customers with irrelevant messages.

Holistic approach

CRM is not an isolated tool, but the backbone of your marketing, sales, and service strategy. We think of processes, data, and touchpoints together, so that teams work with the same information and customers experience consistent service across all channels. The result: more efficiency, better experiences, and measurably increased revenue.

Ready, no more satisfied customers to lose?

Intelligent, data-driven workflows that reach customers at the right time with the right impulses—personal, relevant, and effective without scatter loss or contact fatigue. Let's examine: How does your team use customer data today? Where do processes break between marketing, sales, and service? Which potentials remain untapped?

Make an appointment today. Relationships that grow. Processes that relieve. Systems that connect. Nurture customers. Harvest loyalty. Cultivate growth.

We are here for you.
Book a free initial consultation now and establish the foundation for sustainable customer relationships, automated processes, and growth that pays off measurably with the right CRM.
Torben Hauffe
Chief Sales and Marketing Officer
Arboro Google PartnerArboro Shopware Gold Partner