Scandinavian-lifestyle.de

Since 2004, scandianvian-lifestyle has been bringing the Scandinavian way of life into German households. The successful online shop has been accompanied by arboro for more than half of this time. Scandinavian design, its great serenity and modern functionality have always been the focus of the shop. Of course, the shop also reflects this visually. Fashion and lifestyle accessories, everything for the laid table, chic small furniture and high-quality decorations as well as a large children’s world with a wide range of products from Denmark, Sweden, Finland and Norway are waiting to be discovered there.

Key facts:

After the rollout of the individually designed online shop and the implementation of Shopware 5.4, our experts added important plugins. The usability and performance of the shop could thus be noticeably improved once again. Shop customers now find what they are looking for much faster and stay on the site measurably longer. Thanks to these measures by the Shopware Certified Developers and Template Designers at arboro, the shopping experience could be made even more pleasant. Connection to different price portals, which is an important success factor in modern e-commerce, was also implemented. Through appropriate optimization in this area, several new sales channels for the Betten-ABC shop were opened up. Thanks to this bundle of measures, arboro, in cooperation with Betten-ABC, was able to increase the conversion rate and sales.

Especially in the areas of lifestyle and design, manufacturers and brand products are often searched for on Google. The shop therefore depends on top rankings for the best-known brands, as these contribute significantly to daily revenue. Here too, scandinavian-lifestyle and the online marketing of arboro have been writing a successful story for years. Since 2012, the jointly developed SEO strategy, which is repeatedly adapted to market conditions, has been leading to many top-3 rankings for pure brand terms with high search volume and strong competition. Whether you google Scandinavian gifts, Georg Jensen, Ilse Jacobsen, Marimekko or simply Scandinavian design: directly after the manufacturers, scandinavian-lifestyle is among the first hits of the search engine and permanently maintains these positions even against significantly larger online shops. A constant and good exchange between the arboro editorial team, SEO experts and scandinavian-lifestyle is also necessary for this. Smart link building, well-considered category texts and an attractive magazine about the Scandinavian way of life, and above all mutual trust, make this possible.

What does scandinavian-lifestyle say about working with arboro?

Andreas Walther, co-founder and managing director of scandinavian-lifestyle.de, says: “We have found a partner in arboro with whom we have achieved a lot. We like the open communication and the transparent approach. With arboro we feel strongly and professionally supported in our marketing work. The technical implementations and support are always reliable.”