Do you have inaccurate tracking data due to cookie rejection?
Distorted tracking data costs you advertising budget and ultimately revenue.
Learn more in the 40-page guide on server-side tracking: how you can track precisely and in a data protection-compliant way so that your invested advertising budget fully takes effect and the algorithms of the advertising platforms really understand who your target customers are.
 "Zoran Artmagic")
Over the past 16 years, I have supported more than 200 e-commerce projects – on Shopware 5, Shopware 6, Shopify, Magento. I know where the stumbling blocks lie. And I know what agencies like to keep quiet about.
Your advantages:
This report shows both systems without system preference. arboro has been both a Shopware Gold Partner and a Shopify Partner for over 16 years. We have implemented over 200 projects on both platforms – and know exactly where the strengths and weaknesses lie.
 "Vergleich Shopware 6 oder Shopify")
Shopify is fast, simple and scalable – ideal for standard D2C commerce. Shopware 6 is flexible, powerful and future‑proof – ideal for complex business models. The right choice depends on your business model, your company size and your strategic goals.
The decision should always be made along three factors:
Only if all three factors are taken into account is the decision sustainable.
Web tracking and Shopware experts reveal their knowledge
This report shows both systems without system preference. arboro has been both a Shopware Gold Partner and a Shopify Partner for over 16 years. We have implemented over 200 projects on both platforms – and know exactly where the strengths and weaknesses lie.
Shopify is fast, simple and scalable – ideal for standard D2C commerce. Shopware 6 is flexible, powerful and future‑proof – ideal for complex business models. The right choice depends on your business model, your company size and your strategic goals.
The decision should always be made along three factors:
Only if all three factors are taken into account is the decision sustainable.
arboro GmbH Shopware agency
Since 2009, arboro has stood for excellent e-commerce strategies and specialized Shopware services. Our goal is not only to have satisfied customers, but to elevate our customers’ shops to a new level through passion, innovative strength and love for detail.
With a team of experienced developers, creative marketing specialists and strategic minds, we offer forward-looking solutions that delight your customers and exceed your business goals. We see ourselves as partners at eye level who always stay up to date in order to deliver the highest quality to you.
What is Server-Side-Tracking?
Server-side tracking is a tracking method in which data collection no longer takes place directly in the user’s browser, but via a dedicated server. This means that all user interactions; such as clicks, page views and purchases, are centrally recorded and managed on a server – before the data is forwarded for further processing to platforms such as GA4, Meta and Google Ads.
Ad blockers and ITP (Intelligent Tracking Prevention) have no way in this case to block data from your visitors. In the future you will be able to track reliably again and at the same time avoid distorted tracking evaluations, all in full compliance with the law.